NetEnt Signs Licensing Agreement with PokerStars New Jersey

Leading casino software provider, Net Entertainment, has signed a licensing agreement with the Amaya-owned PokerStars in New Jersey. NetEnt will provide the online gaming brand with casino game content when they launch in the US later this month.

PokerStars will begin a soft launch period from Wednesday, March 16, in the state which will be followed by a full launch on March 21 and NetEnt will supply both their online and mobile casino games.

NetEnt has already signed partnership deals with a number of major operators in the state, including Borgata, Caesars Interactive Entertainment and Resorts, Golden Nugget and Tropicana. The company will apply for a transactional waiver from the New Jersey Division of Gaming Enforcement to allow it to launch with PokerStars. The company has applied for a full license and is awaiting approval.

NetEnt already supplies casino content to Amaya’s European-facing operations, as well as to the Resorts Casino Hotel, the New Jersey online operation of Amaya’s Atlantic City land-based partner.

“We’re pleased to extend our successful global partnership with NetEnt to the New Jersey market; integrating NetEnt’s top tier games will be an important part of developing into one of the leaders in online casino in New Jersey,” announced Sam Hobcraft, director of casino for Amaya.

“I am very pleased that we have been able to extend our successful partnership with Amaya’s extremely popular gaming brand PokerStars to also include the regulated online casino market in New Jersey,” stated Björn Krantz, managing director of NetEnt Americas. “PokerStars is one of the biggest online gaming powerhouses in the world, and the agreement is yet more proof of the trust and confidence that exist in NetEnt’s operational and portfolio capabilities. I am confident that PokerStars’ US player community will enjoy the enhanced player experience offered through our game portfolio.”