NeoGames Signs iLottery Deal with Czech’s Sazka
Global provider of online scratch cards and lottery games, NeoGames, has signed a partnership deal with the Czech Republic’s lottery operator, Sazka, to provide them with its turnkey interactive gaming solution.
Through NeoGames’ iLottery 360° solution, a solution based in its NeoSphere unified and integrated player management platform, Sazka will be able to offer online gaming and iLottery services to its local customers. It will provide a range of games from its portfolio and from third party providers.
“We are honoured that Sazka selected NeoGames as its strategic partner,” stated Ilan Rosen. CEO at NeoGames. “Sazka has been the fastest growing lottery in recent years in Europe and we look forward to supporting their growth in the online space.”
“We are confident that we will meet their high standards and expectations, drawing from more than 11 years of operational experience to prepare their team for the launch of innovative digital services.”
Sazka already has plans to expand with sports betting and lottery game verticals, as well as other products further down the line as the country’s gambling regulations allow.
“Sazka has been a market leader in lotteries, yet the online space is relatively new to us,” commented Robert Chvátal, CEO at Sazka. “Subject to Czech market regulations, we expect to launch activity next year.”
“Partnering with NeoGames enables us to benefit from their extensive experience in more mature markets. Long a trusted brand in the brick-and-mortar world, Sazka intends to extend its credibility to the online space, fully subscribing to strictest principles of responsible gaming and accessibility – across all touchpoints and screens to become the foremost provider of iLottery and iGaming entertainment services in the Czech market.”
This deal comes only week after Sazka signed a partnership agreement with SBTech for access to its full turnkey sports betting solution.
April 16, 2017