Tuesday 16. August, 2016

iSoftBet and Pariplay Sign Strategic Partnership Deal

UK casino software provider, iSoftBet and Isle of Man-based gaming technology provider, Pariplay Ltd have signed a strategic agreement that will see them distributing each others content via their content aggregator networks, Game Aggregation Platform (GAP) and FUSION, respectively.

“We are pleased to be a strategic content partner with Pariplay and look forward to showcasing our best performing games to the industry with this integration,” commented Michael Probert, head of business development for iSoftBet. “We share the same vision of providing our customers with leading technology and product enhancements to meet their requirements.”

Pariplay will distribute iSoftBet’s entire suite of online and mobile casino games via its FUSION network including its wide selection of innovative pokies games, with some of their latest and most popular titles, such as Astro Magic, Cloud Tales, Neon Reels and Spin or Reels included. Their wide selection of table games will also feature, including Roulette 3D and Blackjack Multihand VIP. Their suite of branded online pokies will also be included, featuring titles such as 24(™), Beverley Hills 90210(™) and Rambo(™).

Pariplay’s portfolio of games will be distributed via iSoftbet’s GAP network and will include more than 100 table games, scratch card games, instant win games, pokies and branded titles. These will include pokies titles such as Atari Black Widow, Las Cucas Locas and The Three Stooges and instant win games such as Atari Asteroids and Tiki Madness.

“Our content partnership with iSoftBet will extend the reach of our own portfolio of games into new European and International markets,” stated Adrian Bailey, general manager at Pariplay Ltd. “At the same time, iSoftbet’s content which includes many state-of-the-art branded games and an important focus on mobile gaming, will expand and diversify our own FUSION content network.”


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