IGT and iPro Launch Fantasy Sports for Italian Market
US-based gaming and lottery supplier, International Game Technology (IGT) has partnered with mobile fantasy sports developer, iPro, to launch ringit!, a new real-time fantasy sports platform for the Italian gambling market.
ringit! will be available exclusively on the IGT-owned Lottomatica Italian sports betting platform. Players will be able to predict in-game events for football matches, winning cash for correct predictions. Live events that can be bet on will include which players will score goals, who will take corner kicks and which players will be issued red or yellow cards. The launch has been ideally timed for the lead-up to the final stages of the Euro 2016.
“We’re tremendously excited to add ringit! to the Lottomatica sports betting portfolio,” said Fabrizio Virtuani, Lottomatica’s senior vice president digital and betting.
“In-play betting has driven European sports book revenues to €5.9 billion and established Italy as the fourth largest betting market in the world. ringit! brings significant innovation to the space, delivering the excitement of in-play sports betting every five minutes of the match.”
“ringit! tournament structures let Lottomatica players compete amongst themselves to prove their soccer skill to win more and win more often.”
The new platform will make use of patented technology from iPro, as well as real-time data from Betradar. The platform allows for social, fantasy and real-money gambling.
“The real-time gameplay featured in ringit! is absolutely magical,” announced Robert Melendres, founder and chief executive of iPro. “ringit!’s innovative gameplay sets it apart, but the flexibility of the platform is our key to success.”
“Launching into the real-money sports betting market is a major milestone as the American legal landscape on fantasy sports remains fluid.”
“ringit! is the future of gaming because our patented technology ensures ringit! remains 100% compliant, in every territory, worldwide, all of the time.”
March 27, 2017